Frank Strategies: The Blog


Visualizing Political Intensity
March 25, 2010, 12:01 pm
Filed under: Health Care, Online Video, Protest | Tags:

House GOP Leader John Boehner just released a couple of charts that illustrate the current intensity gap between Republicans and Democrats online.

The first chart shows how many times people viewed YouTube videos posted by House Republicans over the past seven days vs. how many times people viewed videos posted by House Democrats:

The second chart shows how many people are following Boehner on Twitter vs. how many are following Speaker Pelosi and House Majority Leader Steny Hoyer. Boehner’s office points out they added more Twitter followers in the past week than Pelosi and Hoyer combined have accumulated since they joined Twitter:

These charts merely visualize what we’ve been seeing in the streets for over a year now: that free-market conservatives are far more energized than folks on the left end of the political spectrum. Although, in fairness, I must say that this new video mashup from (presumably) somebody on the Left is pretty damn funny:



Announcing The Regulation Reality Tour

The latest Frank Strategies LLC video, produced for Americans for Prosperity:



Outside Obama’s “Final” Health-Care Rally: November is Coming
March 19, 2010, 1:33 pm
Filed under: Uncategorized

The latest Frank Strategies LLC video, shot and edited outside President Obama’s health-care reform rally in Fairfax a couple of hours ago:



NRCC 1. DSCC Zip.
March 18, 2010, 6:25 pm
Filed under: Online Video


Christmas in March for Troublemaking Political Video Producers!
March 16, 2010, 8:24 am
Filed under: Online Video

C-Span has unveiled a new searchable video library that includes 160,000 hours, or 98 percent, of its archived programming. That cheer you hear rising across America this morning? Opposition researchers for challenger candidates everywhere.



Foursquare: Is Social Media Actually Regressing?
March 15, 2010, 11:03 am
Filed under: Twitter | Tags: ,

When Twitter first really exploded into the mainstream a little over a year ago, I admit I was a skeptic. At the time, Twitter encouraged people to answer the question, “What are you doing?” Predictably, the answers were generally pretty boring. “I’m eating a burrito!” “I’m watching the Sopranos!” “I’m updating Twitter!” Not exactly exciting stuff.

But soon Twitter users took it upon themselves to stop answering “What are you doing?” and start answering, “What are you hearing?” Almost overnight it turned into Google News on speed – the best place to find the latest, completely personalized news, information, opinion and intel.

This year’s shiny object in the social media world is Foursquare, which allows users to “check in” at their current locations, with the information often cross-posted on their Twitter feeds and Facebook pages. Users are incentivized to “check in” at some locations, such as bars, restaurants, and coffee shops, with discounts for checking in (i.e., providing free online advertising for said establishments) a certain number of times.

Sadly, this has resulted in a lot of essentially useless information clogging newsfeeds on Twitter and Facebook (“I just checked in at Starbucks, corner 21st and P Streets, Washington, DC.”) Personally, I really don’t care when you’re at Starbucks, and I hope you don’t care when I’m at CVS. When it comes to social media, I want to know what interesting op-ed you just ran across, what intel you just picked up about the health care debate, or what relevant new video you just viewed.

The Foursquare phenomenon begs a question, though: Is social media actually regressing? Twitter flourished when it progressed beyond its largely inane “What are you doing?” beginnings. Why is Foursquare now flourishing by essentially going back to Twitter’s roots and delivering little information beyond “Where are you right now?”

I don’t know the answer, and it’s possible I’m as wrong about Foursquare now as I was about Twitter a year and half ago, so if you’ve got deeper insights about Foursquare than I’m comprehending right now, feel free to leave them in the comments.



Are Runaway Toyotas 2010’s Overhyped Swine Flu/Shark Attack/Flesh-Eating Bacteria/West Nile/Avian Flu/Monkey Pox/SARS Media Scare?
March 13, 2010, 3:48 pm
Filed under: MSM | Tags:

Remember the runaway Prius in San Diego that resulted in breathless, blanket national media coverage a few days ago? Well, it looks like it’s a big hoax.

And now Megan McArdle at the Atlantic crunches some numbers and finds that the vast majority of “runaway” Toyotas happen with older drivers behind the wheel – a demographic trend that could lead one to believe they’re more likely to be caused by driver error rather than mechanical or electrical flaws.

This isn’t to say that there isn’t a problem with some Toyotas. But the establishment media needs to start asking more probing questions when these incidents occur, instead of just inserting them into the over-hyped narrative they’ve helped establish over the past few weeks. Then again, that’s what they almost always do, and it’s another reason why so few people trust them.